News & Events

Sionic Mobile CEO, Ron Herman, Featured on FinTech Insider Podcast

BY: Sam Maule Oct 11, 2017

Source: Fintech Insider

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On episode 139 of the Fintech Insider Podcast, Sam talks to Ron Herman, founder and CEO at Sionic Mobile, an Atlanta cloud-based connected commerce platform company. Sam explores their work on a connected in-car gateway, beacons and how brands can leverage their presence.

Listen Now…

Sionic Mobile – Pushing the Barriers of Mobile Commerce

BY: Retail CIO Outlook July 2017

Source: Retail CIO Outlook

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Sionic Mobile is featured in the July 2017 edition of Retail CIO Outlook on pages 15 and 22:

See Ron Herman's feature in Retail CIO Outlook July 2017 edition. See Ron Herman’s feature in Retail CIO Outlook July 2017 edition.

Sionic Mobile is a proud Retail Mobility provider. Sionic Mobile is a proud Retail Mobility provider.

Sionic Mobile’s Coud-Based Technology Powers the Loyalty and Mobile Payment Apps Used by Millions of Consumers

BY: Jim Harris JUN 16 2017

Source: Retail Merchandiser

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Consumers and retailers in ever-increasing numbers look to smartphones to make shopping and marketing even easier. Developing and maintaining the apps that make these experiences so convenient, however, takes a great deal of knowledge and commitment.

Sionic Mobile works tirelessly to perfect the technology that many of its users might take for granted. Established in 2010, the company initially launched its mobile reward app engine – the ION Commerce Engine™ (ICE) – in shops and restaurants in 42 U.S. airports. After learning that the apps powered by the ICE were not being used or adopted in the way that it had hoped, the company sought to improve the technology.

“We initially underestimated what it took for the people behind the counter to process a mobile reward,” says Ronald Herman, CEO of the Atlanta-based company. “We regrouped and told ourselves that we had to make that part of the process better.”

“Over the past six years, we’ve gone to the marketplace and tested our various components to see how they’ve worked, including testing behavior behind the counter with merchant staff. We believe we have perfected that,” he adds. “Then we tested our mobile payment platform and improved our fraud-detection system. We have a low-cost, quick-to-market way to test the functionality of our platform.”

Important Partners
The cloud-based mobile commerce company develops and provides loyalty applications for major corporations including General Motors, which uses ICE within its MyBuick, MyChevrolet, MyCadillac and MyGMC apps. Each of those apps includes the OnStar AtYourService platform, which offers special offers and rewards to customers. “That’s where our content lives,” Herman says.

The company also provides mobile pay apps to merchants. Sionic Mobile partners with JP Morgan Chase to process payments made through these apps. These include payments made through Visa cards, as the bank is one of the largest issuers of Visa in the nation.

In addition to powering apps offered by car brands, hotels, airlines, retailers and others, Sionic Mobile’s ICE system can be found within its own apps. The ION Rewards app, targeted to consumers, offers rewards points for goods from many national businesses. Mobile Rewards Marketplace (MRM), is a web and mobile app offered to businesses. Both apps are available for iOS and Android phones.

Sionic Mobile’s in-house development team writes the code for its mobile apps as well as for the ICE platform. One of the company’s contracted partners, The Websuasion Group LLC, developed and provides coding for Sionic Mobile’s website, web-based apps and MRM web portals. Sionic Mobile, its merchants and other partners use the portals to track transaction and customer information.

“Our web portals are an integral part of our solution; they allow users to see everything that’s happening on our apps in real time,” Herman says. “The Websuasion Group has done a good job of making our web apps accessible from all devices.”

Ongoing Investments
Sionic Mobile is now in what Herman describes as an “extreme growth mode” as a result of many new users its partners are bringing to its Marketplace. The company is increasing the number of merchant locations in which its apps are used from 108,000 to 2.2 million nationwide. “In the next 15 to 18 months we expect, between all of our mobile app partners, to have more than 200 million apps already present on users’ first or second screen,” he says.

To handle this new traffic, Sionic Mobile is working closely with Chase to ensure payments are processed effectively as well as investing heavily in cloud storage. The company’s platform resides in Amazon’s cloud and is supported by servers located regionally for fail-safe and redundancy.

Sionic Mobile is also investing heavily in its proprietary GeoSense® iBeacon network. The company is equipping all of its merchant locations with iBeacons, which support push notifications to apps equipped with its beacon listening code. These notifications include welcome messages as well as one-tap mobile checkouts, both of which drive more frequent app use. “We’re expecting, by this time next year, to have more beacons in more places than anyone else,” Herman says.

Sionic Mobile Taps Phil Gura as Chief Legal Officer

BY: Business Wire May 3, 2017 9:30AM EDT

Source: Business Wire

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ATLANTA–Sionic Mobile today announced that Phil Gura, Esq. has been named Chief Legal Officer and Executive Director of Fuel Retail. He is responsible for managing relationships with the Company’s outside law firms, for addressing all legal and compliance matters and for developing business relationships in the fuel retail channel. Sionic Mobile is the provider of the fast-growing Mobile Rewards Marketplace™ and ION Commerce Engine™ (ICE) mobile loyalty and payments platform.

Gura joins Sionic Mobile from Merchant Customer Exchange (MCX) where he was its Chief Legal Officer and Head of Government Relations. MCX focused on providing more efficient mobile commerce solutions for merchants, consumers and financial institutions. Gura has previously worked with major corporations in the Southeast including RaceTrac Petroleum, Inc. and LaRoche Industries, Inc.

“Sionic Mobile is experiencing phenomenal growth, and its near-term goal of 2 million merchant locations and 200 million active loyalty app users requires an ultra-efficient contract process,” Gura said. “My experience at MCX managing relationships with the executives of top-tier retail brands prepared me well to serve in my new role as a member of the Sionic Mobile executive team. And, because I came to MCX from the fuel and convenience retail space, that experience should allow me to help drive further adoption of the Mobile Rewards Marketplace there.”

Gura’s specialties include corporate law, M&A, procurement, contract drafting and negotiation, regulatory compliance, finance, supply and distribution, creation and protection of intellectual property, corporate governance, litigation management, and preparation/approval of policies/ procedures. He earned his law degree at Georgetown University Law Center and a Bachelor of Arts from Emory University. He has been named one of Georgia’s Top Rated Lawyers and has been recognized as a Super Lawyer numerous times.

Ronald Herman, CEO of Sionic Mobile, said, “Having a marketplace industry veteran like Phil join our team at this critical, rapid-growth stage of business is incredibly fortuitous. Phil’s experience allows him to quickly step in and provide immediate value to our partners, clients, staff and shareholders.”

About Sionic Mobile
Midtown Atlanta-based Sionic Mobile, a cloud-based mobile commerce company, provides white-label mobile pay and loyalty applications to partners and clients delivering rewards, savings and perks to millions of mobile consumers. The award-winning ION Commerce Engine™ (ICE) and Company-owned, GeoSense® iBeacon network drives greater adoption and more frequent app use for partners and merchants. The ICE platform features IBM Watson Analytics for partners and enterprise retailers. The Company also operates the nation’s fastest growing Mobile Rewards Marketplace™, comprised of large chain retailers and small businesses alike. Merchants pay a small fee when mobile customers pay with their apps. Visit www.SionicMobile.com.

Contacts
For Sionic Mobile
Anna Stanley, 678-781-3072
anna@williammills.com

Sionic Mobile Welcomes Nat Milburn as Managing Director Enterprise Development

BY: Business Wire Apr 18, 2017 10:45 AM EDT

Source: Business Wire

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ATLANTA–Sionic Mobile, provider of the fast-growing Mobile Rewards Marketplace™ and ION Commerce Engine™ (ICE) mobile loyalty and payments platform, has named Nat Milburn as managing director of Enterprise Development. With extensive experience in corporate development, brand positioning and market strategy, Milburn now leads business development for Sionic Mobile. A first priority for Milburn will be to work closely with Chase Merchant Services to address immediate opportunities to deliver enterprise value for mutual clients.

“I am thrilled to join the executive team at such a pivotal time in the Company’s rapid growth stage,” Milburn said. “Helping Sionic Mobile attain its Marketplace goal of 2.5 million merchant locations and 200 million loyalty app users is a phenomenal opportunity.”

Milburn comes from Revel Partners, a NYC-based early-stage venture capital firm that invests in digital marketing and advertising technology entrepreneurs. There, he was vice president for Institutional Fund Raising and Business Development where he led the firm’s first major engagement of Institutional Investors for its $125M Fund II. He also served as interim president of Nexosis, Revel Partners’ first investment from Fund II. For Nexosis, a machine learning/artificial intelligence (AI) start-up, Milburn developed its enterprise-focused go-to-market strategy, sales and marketing strategy and business plan.

Ronald Herman, CEO of Sionic Mobile, said, “Nat’s demonstrated track record and expertise in both marketing technologies and developing digital media strategies, as well as his experience in building brand awareness and driving consumer engagement will be instrumental as we aggressively expand the Marketplace.”

Other previous experience for Milburn includes Founder and Managing Director of Dragonfly Growth Partners, and several senior executive positions at Newell Rubbermaid, The Coca-Cola Company and E&Y Consulting.

James Ray, Chase Merchant Services managing director for Enterprise Solutions, added, “Nat is an excellent addition to the Sionic Mobile team. Having worked with him previously, I am pleased to have him as the key liaison for our relationship. Removing friction from our client’s check-out process is paramount, and with Sionic Mobile’s simple and secure method for accepting mobile payments (including integrated loyalty and rewards) we can deliver to them a unique and highly attractive option. Our respective teams are working in tandem to ensure that our enterprise clients optimize their consumer experience.”

About Sionic Mobile
Midtown Atlanta-based Sionic Mobile, a cloud-based mobile commerce company, provides white-label mobile pay and loyalty applications to partners and clients delivering rewards, savings and perks to millions of mobile consumers. The award-winning ION Commerce Engine™ (ICE) and Company-owned, GeoSense® iBeacon network drives greater adoption and more frequent app use for partners and merchants. The ICE platform features IBM Watson Analytics for partners and enterprise retailers. The Company also operates the nation’s fastest growing Mobile Rewards Marketplace™, comprised of large chain retailers and small businesses alike. Merchants pay a small fee when mobile customers pay with their apps. Visit www.SionicMobile.com.

Contacts
For Sionic Mobile
Anna Stanley, 678-781-3072
anna@williammills.com

EBINTEC BANKING TECHNOLOGIES CONFERENCE & EXHIBITION – NOVEMBER 7-8, 2107 – ISTANBUL, TURKEY

BY: EBINTEC NOV 7-8, 2107

Source: Sionic Mobile

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EBINTEC Banking Technologies Conference and Exhibition will be organized on 07-08 November 2017 in Istanbul Turkey. EBINTEC is a niche and dedicated conference focusing on banking technology and solutions. EBINTEC Conference presents a perfect platform for solution providers to introduce their solutions including platform, system, software, hardware, services and consultancy. EBINTEC is one of the most important conferences in EMEA region on banking technology and solutions. An intensive participation is expected to EBINTEC 2017 Conference from EMEA region and also from others parts of the world. We recommend you not to miss this great event.

During EBINTEC Conference, speakers will share their visions, experience, knowledge and forecasts with the attendees. The language of the conference speeches will be English or Turkish. Simultaneous translation to Turkish or English will be available during conference speeches.

EBINTEC will have a conference exhibition area at where sponsor companies will introduce and demonstrate their solutions to the attendees. EBINTEC Conference will be a great opportunity for the sponsor companies to introduce their latest technologies and solutions and carry out demonstrations of their solutions. Conference halls and the exhibition area are next to each other. Visitors should get information about the solutions of sponsor companies by visiting the exhibition area.

Register Here

FINTECH CONNECT LIVE – DECEMBER 6-7, 2017, LONDON, UK

BY: FINTECH DEC 6-7, 2017

Source: Sionic Mobile

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Europe’s most exciting, full eco-system fintech event is back – bigger, better and busier than ever with 200+ Exhibitors & Partners, 200+ Expert Speakers, 3000+ Attendees, 4 Dedicated Conferences

Combining the hustle and bustle of an exhibition featuring over 3000 visitors, and 200 exhibitors and partners, FinTech Connect Live is the UK’s largest fintech event. Playing host to 4 strategic conference sessions with inspirational case studies from around the world, a technology buyers theatre with 50 product demos, 12 educational workshops tackling practical fast growth challenges, and two full days of dedicated mentoring clinics for start up leaders, FinTech Connect Live is the ‘must have ticket’ for stakeholders from across the full fintech eco-system.

FinTech Connect Live provides a platform for all those attending to collaborate, differentiate, form connections, source solution, conduct and generate business with new, existing and upcoming fintech players in the market.

/Register Here

Sionic Mobile Boosts Mobile Loyalty and Payments Platform With RevTrax SmartOffers

BY: Business Wire March 21, 2017 7:45 AM EDT

Source: Business Wire

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ATLANTA & NEW YORK–Sionic Mobile and RevTrax today announced the integration of the ION Commerce Engine™ (ICE) mobile loyalty and payments platform with RevTrax SmartOffers®, enabling retailers and consumer packaged goods (CPG) providers to better engage and connect with millions of Rewards App users nationwide. Users will now have access to digital coupons for products at nearby retailers and free, exclusive perks on top of the instant rewards received for every mobile payment transaction.

“Retailers are mindful that digital and mobile influence is largely impacting the current consumer path to purchase, however, most retailers have not been able to effectively integrate this into actionable initiatives,” said Seth Sarelson, COO and co-founder of RevTrax. “The addition of digital, personalized incentives and offers to Sionic Mobile’s popular ICE mobile loyalty and payments platform provides merchants with the tools needed to deliver one-to-one marketing campaigns. Retailers and CPGs will now have the ability to deliver the ideal offer to consumers within spending distance, further building brand loyalty and enhancing the customer experience.”

Sionic Mobile’s ICE platform allows partners’ Rewards App users to pay for purchases with their phones and instantly earn rewards in their favored loyalty currency via the Mobile Rewards Marketplace™, which includes more than 100,000 retail locations. The robust RevTrax technology will now underpin savings and perks functions of the ICE platform, giving consumers an exclusive advantage to save and enjoy free goods and services. The Mobile Rewards Marketplace is comprised of large chain retailers and small businesses alike. It uses a secure cloud-based service on mobile devices or a merchant’s existing POS system, eliminating the need for new equipment. The Marketplace works alongside existing, standalone rewards programs. Marketplace merchants accept mobile payments that are safe, secure and processed by J.P. Morgan Chase.

“This is truly the tri-fecta of digital incentives: Rewards, Savings and Perks,” said Ronald Herman, CEO and founder of Sionic Mobile. “The addition of personalized incentives using IBM Watson and unique discounts allow retailers to better connect with consumers, generate awareness and build loyalty, all while providing a measurable ROI. The result is one of the industry’s most robust and intuitive mobile commerce platforms on the market. Incorporating RevTrax SmartOffers with our proven loyalty and payments engine will be a game changer for retailers that will not only amplify customer engagement and the overall user experience, but also provide a significant edge in a crowded mobile marketplace.”

Sionic Mobile’s ICE platform is integrated with popular payment terminals and POS systems for enterprise clients, supports mobile payments from most any iOS or Android device and any bank-issued credit or debit card.

About Sionic Mobile
Midtown Atlanta-based Sionic Mobile, a cloud-based mobile commerce company, provides white-label mobile pay and loyalty applications to partners and clients delivering rewards, savings and perks to millions of mobile consumers. The award-winning ION Commerce Engine™ (ICE) and Company-owned, GeoSense® iBeacon network drives greater adoption and more frequent app use for partners and merchants. The ICE platform features IBM Watson Analytics for partners and enterprise retailers. The Company also operates the nation’s fastest growing Mobile Rewards Marketplace™, comprised of large chain retailers and small businesses alike. Merchants pay a small fee when mobile customers pay with their app and the Company shares the fee with partners. Visit www.SionicMobile.com.

About RevTrax®
RevTrax empowers meaningful growth for brands by engaging their most valuable consumers with relevant promotional content and converting them into lifelong customers. A combination of our MarTech platform, data insights, and suite of analytics services provides a more effective and intelligent way for clients to test, target, analyze and measure promotional investments. The result is better planning, optimized budgets, great consumer experiences and higher ROI. Founded in 2008, RevTrax is based in New York City and was highly rated in Crain’s ‘Top 100 Best places to work in New York City’. All trademarks are the exclusive property of RevTrax.

Contacts
For Sionic Mobile
Anna Stanley, 678-781-3072
anna@williammills.com
or
For RevTrax
Brittany Garcia, 805-727-0967
Brittany@matchfire.com

Sionic Mobile, Customer Engagement Technologies Partner to Provide Mobile Loyalty and Payments to Underbanked

BY: Business Wire March 15, 2017 07:45 AM EDT

Source: Business Wire

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ATLANTA & RENO, Nev.– Sionic Mobile and Customer Engagement Technologies (CET) today announced a partnership to provide mobile loyalty and instant universal rewards to the underbanked. PaySwag, a mobile app by CET that works on improving the payment experience for the underbanked, is integrating Sionic Mobile’s ION Commerce Engine™ (ICE) to enable the loading of cash into a mobile wallet, allowing app users to pay for purchases with their phones and instantly earn rewards via the Mobile Rewards MarketplaceTM which includes more than 100,000 retail locations. Additionally, the PaySwag-ICE integration will utilize credit and debit card processing through J.P. Morgan Chase.

“We are pleased to partner with Sionic Mobile to provide the underbanked with a universal, user-friendly rewards program,” said Max Haynes, CEO of Customer Engagement Technologies. “The underbanked are also under-rewarded and until now there really haven’t been any mobile loyalty or incentive programs. The Mobile Rewards Marketplace is unique in that there are no cumbersome requirements and restrictions on when and how the rewards can be used, no expiration dates and most importantly, users can earn and spend rewards at any of the retail locations in the Marketplace, nationwide. Like Sionic Mobile, we designed PaySwag with the user experience first and foremost and integrating with the Marketplace boosts the value we are able to offer app users.”

Customer Engagement Technologies’ mobile application simplifies the collections process for underbanked consumers, businesses and governments by allowing cash or card payments and offering reward, education and feedback engines. PaySwag is integrated with more than 17,000 retail locations accepting cash payments for debts such as auto payments, medical bills and government fines. By combining mobile access and alternative payment technology, the CET platform gives people the tools they need to make on-time payments and rewards them for doing so. Using mobile gamification to transform how the underbanked interact with lenders, municipalities and healthcare, PaySwag makes payments more accessible, rewarding, consistent and likely.

“Our Mobile Rewards Marketplace is simple in design making it easy to navigate, but built on proven technology, delivering powerful results,” said Ron Herman, CEO of Sionic Mobile. “By providing instant rewards to app users, the Marketplace helps drive adoption and usage of apps like PaySwag, better engages current customers and helps attract new users. We are pleased to work with the Customer Engagement Technologies team to fill a void in the market by offering a feature-rich rewards program to a large and typically underserved market.”

The Mobile Rewards Marketplace is comprised of large chain retailers and small businesses alike. It uses a secure cloud-based service on mobile devices or a merchant’s existing POS system, eliminating the need for new equipment. The Marketplace works alongside existing, standalone rewards programs. Marketplace merchants accept mobile payments that are safe, secure and processed by J.P. Morgan Chase. To find out more, visit www.mobilerewardsmarketplace.com. Also visit www.payswag.com.

About Sionic Mobile
Midtown Atlanta-based Sionic Mobile, a cloud-based mobile commerce company, provides white-label mobile pay and loyalty applications to partners and clients delivering rewards, savings and perks to millions of mobile consumers. The award-winning ION Commerce Engine (ICE) and Company-owned, GeoSense® iBeacon network drives greater adoption and more frequent app use for partners and merchants. The ICE platform features IBM Watson Analytics for partners and enterprise retailers. The Company also operates the nation’s fastest growing Mobile Rewards Marketplace, comprised of large chain retailers and small businesses alike. Merchants pay a small fee when mobile customers pay with their app and the Company shares the fee with partners. Visit www.SionicMobile.com.

About Customer Engagement Technologies (CET)
A Reno, Nevada-based FinTech disruptor fundamentally changing how consumers interact with both business and government, CET has developed white-label, Mobile First Solutions that transform how the underbanked interact with lenders, municipalities and healthcare. Customer Engagement Technologies addresses a number of constraints of traditional financial services, especially as it pertains to 1/3 of the U.S. population who are classified as underbanked, yet overwhelmingly use smartphones. By enhancing communications, providing financial literacy and allowing for cash payments, CET has filled a void for a large sector of the U.S. population. Customer Engagement Technologies makes payments more accessible, rewarding and likely. Visit www.cetmobile.com.

Contacts
For Sionic Mobile
Anna Stanley, 678-781-3072
anna@williammills.com
or
For CET/PaySwag
Mike Canney, 775-336-3100
mikec@cetmobile.com

Sionic Mobile Featured In February 2017 Issue Of The Nilson Report

BY: The Nilson Report February 2017

Source: The Nilson Report

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Sionic Mobile was featured in the February 2017 issue of The Nilson Report (Issue 1103). Download a PDF article here:

February 2017 Nilson Report Excerpt