News & Events

Sionic Mobile CEO, Ron Herman, Featured on FinTech Insider Podcast

BY: Sam Maule Oct 11, 2017

Source: Fintech Insider

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On episode 139 of the Fintech Insider Podcast, Sam talks to Ron Herman, founder and CEO at Sionic Mobile, an Atlanta cloud-based connected commerce platform company. Sam explores their work on a connected in-car gateway, beacons and how brands can leverage their presence.

Listen Now…

Sionic Mobile – Pushing the Barriers of Mobile Commerce

BY: Retail CIO Outlook July 2017

Source: Retail CIO Outlook

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Sionic Mobile is featured in the July 2017 edition of Retail CIO Outlook on pages 15 and 22:

See Ron Herman's feature in Retail CIO Outlook July 2017 edition. See Ron Herman’s feature in Retail CIO Outlook July 2017 edition.

Sionic Mobile is a proud Retail Mobility provider. Sionic Mobile is a proud Retail Mobility provider.

Sionic Mobile’s Coud-Based Technology Powers the Loyalty and Mobile Payment Apps Used by Millions of Consumers

BY: Jim Harris JUN 16 2017

Source: Retail Merchandiser

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Consumers and retailers in ever-increasing numbers look to smartphones to make shopping and marketing even easier. Developing and maintaining the apps that make these experiences so convenient, however, takes a great deal of knowledge and commitment.

Sionic Mobile works tirelessly to perfect the technology that many of its users might take for granted. Established in 2010, the company initially launched its mobile reward app engine – the ION Commerce Engine™ (ICE) – in shops and restaurants in 42 U.S. airports. After learning that the apps powered by the ICE were not being used or adopted in the way that it had hoped, the company sought to improve the technology.

“We initially underestimated what it took for the people behind the counter to process a mobile reward,” says Ronald Herman, CEO of the Atlanta-based company. “We regrouped and told ourselves that we had to make that part of the process better. Sionic Mobile Info

“Over the past six years, we’ve gone to the marketplace and tested our various components to see how they’ve worked, including testing behavior behind the counter with merchant staff. We believe we have perfected that,” he adds. “Then we tested our mobile payment platform and improved our fraud-detection system. We have a low-cost, quick-to-market way to test the functionality of our platform.”

Important Partners
The cloud-based mobile commerce company develops and provides loyalty applications for major corporations including General Motors, which uses ICE within its MyBuick, MyChevrolet, MyCadillac and MyGMC apps. Each of those apps includes the OnStar AtYourService platform, which offers special offers and rewards to customers. “That’s where our content lives,” Herman says.

The company also provides mobile pay apps to merchants. Sionic Mobile partners with JP Morgan Chase to process payments made through these apps. These include payments made through Visa cards, as the bank is one of the largest issuers of Visa in the nation.

In addition to powering apps offered by car brands, hotels, airlines, retailers and others, Sionic Mobile’s ICE system can be found within its own apps. The ION Rewards app, targeted to consumers, offers rewards points for goods from many national businesses. Mobile Rewards Marketplace (MRM), is a web and mobile app offered to businesses. Both apps are available for iOS and Android phones.

Sionic Mobile’s in-house development team writes the code for its mobile apps as well as for the ICE platform. One of the company’s contracted partners, The Websuasion Group LLC, developed and provides coding for Sionic Mobile’s website, web-based apps and MRM web portals. Sionic Mobile, its merchants and other partners use the portals to track transaction and customer information.

“Our web portals are an integral part of our solution; they allow users to see everything that’s happening on our apps in real time,” Herman says. “The Websuasion Group has done a good job of making our web apps accessible from all devices.”

Ongoing Investments
Sionic Mobile is now in what Herman describes as an “extreme growth mode” as a result of many new users its partners are bringing to its Marketplace. The company is increasing the number of merchant locations in which its apps are used from 108,000 to 2.2 million nationwide. “In the next 15 to 18 months we expect, between all of our mobile app partners, to have more than 200 million apps already present on users’ first or second screen,” he says.

To handle this new traffic, Sionic Mobile is working closely with Chase to ensure payments are processed effectively as well as investing heavily in cloud storage. The company’s platform resides in Amazon’s cloud and is supported by servers located regionally for fail-safe and redundancy.

Sionic Mobile is also investing heavily in its proprietary GeoSense® iBeacon network. The company is equipping all of its merchant locations with iBeacons, which support push notifications to apps equipped with its beacon listening code. These notifications include welcome messages as well as one-tap mobile checkouts, both of which drive more frequent app use. “We’re expecting, by this time next year, to have more beacons in more places than anyone else,” Herman says.

Sionic Mobile Taps Phil Gura as Chief Legal Officer

BY: Business Wire May 3, 2017 9:30AM EDT

Source: Business Wire

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ATLANTA–Sionic Mobile today announced that Phil Gura, Esq. has been named Chief Legal Officer and Executive Director of Fuel Retail. He is responsible for managing relationships with the Company’s outside law firms, for addressing all legal and compliance matters and for developing business relationships in the fuel retail channel. Sionic Mobile is the provider of the fast-growing Mobile Rewards Marketplace™ and ION Commerce Engine™ (ICE) mobile loyalty and payments platform.

Gura joins Sionic Mobile from Merchant Customer Exchange (MCX) where he was its Chief Legal Officer and Head of Government Relations. MCX focused on providing more efficient mobile commerce solutions for merchants, consumers and financial institutions. Gura has previously worked with major corporations in the Southeast including RaceTrac Petroleum, Inc. and LaRoche Industries, Inc.

“Sionic Mobile is experiencing phenomenal growth, and its near-term goal of 2 million merchant locations and 200 million active loyalty app users requires an ultra-efficient contract process,” Gura said. “My experience at MCX managing relationships with the executives of top-tier retail brands prepared me well to serve in my new role as a member of the Sionic Mobile executive team. And, because I came to MCX from the fuel and convenience retail space, that experience should allow me to help drive further adoption of the Mobile Rewards Marketplace there.”

Gura’s specialties include corporate law, M&A, procurement, contract drafting and negotiation, regulatory compliance, finance, supply and distribution, creation and protection of intellectual property, corporate governance, litigation management, and preparation/approval of policies/ procedures. He earned his law degree at Georgetown University Law Center and a Bachelor of Arts from Emory University. He has been named one of Georgia’s Top Rated Lawyers and has been recognized as a Super Lawyer numerous times.

Ronald Herman, CEO of Sionic Mobile, said, “Having a marketplace industry veteran like Phil join our team at this critical, rapid-growth stage of business is incredibly fortuitous. Phil’s experience allows him to quickly step in and provide immediate value to our partners, clients, staff and shareholders.”

About Sionic Mobile
Midtown Atlanta-based Sionic Mobile, a cloud-based mobile commerce company, provides white-label mobile pay and loyalty applications to partners and clients delivering rewards, savings and perks to millions of mobile consumers. The award-winning ION Commerce Engine™ (ICE) and Company-owned, GeoSense® iBeacon network drives greater adoption and more frequent app use for partners and merchants. The ICE platform features IBM Watson Analytics for partners and enterprise retailers. The Company also operates the nation’s fastest growing Mobile Rewards Marketplace™, comprised of large chain retailers and small businesses alike. Merchants pay a small fee when mobile customers pay with their apps. Visit www.SionicMobile.com.

Contacts
For Sionic Mobile
Anna Stanley, 678-781-3072
anna@williammills.com

Sionic Mobile Welcomes Nat Milburn as Managing Director Enterprise Development

BY: Business Wire Apr 18, 2017 10:45 AM EDT

Source: Business Wire

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ATLANTA–Sionic Mobile, provider of the fast-growing Mobile Rewards Marketplace™ and ION Commerce Engine™ (ICE) mobile loyalty and payments platform, has named Nat Milburn as managing director of Enterprise Development. With extensive experience in corporate development, brand positioning and market strategy, Milburn now leads business development for Sionic Mobile. A first priority for Milburn will be to work closely with Chase Merchant Services to address immediate opportunities to deliver enterprise value for mutual clients.

“I am thrilled to join the executive team at such a pivotal time in the Company’s rapid growth stage,” Milburn said. “Helping Sionic Mobile attain its Marketplace goal of 2.5 million merchant locations and 200 million loyalty app users is a phenomenal opportunity.”

Milburn comes from Revel Partners, a NYC-based early-stage venture capital firm that invests in digital marketing and advertising technology entrepreneurs. There, he was vice president for Institutional Fund Raising and Business Development where he led the firm’s first major engagement of Institutional Investors for its $125M Fund II. He also served as interim president of Nexosis, Revel Partners’ first investment from Fund II. For Nexosis, a machine learning/artificial intelligence (AI) start-up, Milburn developed its enterprise-focused go-to-market strategy, sales and marketing strategy and business plan.

Ronald Herman, CEO of Sionic Mobile, said, “Nat’s demonstrated track record and expertise in both marketing technologies and developing digital media strategies, as well as his experience in building brand awareness and driving consumer engagement will be instrumental as we aggressively expand the Marketplace.”

Other previous experience for Milburn includes Founder and Managing Director of Dragonfly Growth Partners, and several senior executive positions at Newell Rubbermaid, The Coca-Cola Company and E&Y Consulting.

James Ray, Chase Merchant Services managing director for Enterprise Solutions, added, “Nat is an excellent addition to the Sionic Mobile team. Having worked with him previously, I am pleased to have him as the key liaison for our relationship. Removing friction from our client’s check-out process is paramount, and with Sionic Mobile’s simple and secure method for accepting mobile payments (including integrated loyalty and rewards) we can deliver to them a unique and highly attractive option. Our respective teams are working in tandem to ensure that our enterprise clients optimize their consumer experience.”

About Sionic Mobile
Midtown Atlanta-based Sionic Mobile, a cloud-based mobile commerce company, provides white-label mobile pay and loyalty applications to partners and clients delivering rewards, savings and perks to millions of mobile consumers. The award-winning ION Commerce Engine™ (ICE) and Company-owned, GeoSense® iBeacon network drives greater adoption and more frequent app use for partners and merchants. The ICE platform features IBM Watson Analytics for partners and enterprise retailers. The Company also operates the nation’s fastest growing Mobile Rewards Marketplace™, comprised of large chain retailers and small businesses alike. Merchants pay a small fee when mobile customers pay with their apps. Visit www.SionicMobile.com.

Contacts
For Sionic Mobile
Anna Stanley, 678-781-3072
anna@williammills.com

MOBILE PAYMENTS CONFERENCE – AUGUST 28-30, 2017, CHICAGO, IL

BY: Mobile Marketing & Technology Magazine AUG 28-30, 2017

Source: Sionic Mobile

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The Fall 2017 Mobile Payments Conference will be held at the Swissôtel Chicago in Chicago, IL, August 28 – August 30, 2017. There will be a large Retail presence added to the conference this fall. The conference will highlight the many new mobile commerce platforms, services, solutions, and standards that continue to enter this exploding market. If your company is either a Retailer, financial institution, ISO, or a Vendor and are looking at or already participating in mobile commerce, you’ll find invaluable resources at this event!

The Mobile Payments Conference is more than mobile payments, it is an invitation into a growing elite group of professionals who are holding a conversation that never ends. The conference is the pivotal intersection between end users, operations, marketing, finance and technology where we will discuss and answer all of your questions. We will do more than just talk and present products but walk through the experience that helps you personalize the mobile solutions.

Sponsored by Mobile Marketing & Technology Magazine, Mobile Payments Conference attracts an executive level audience from all parts of the mobile commerce ecosystem which includes retailers and bankers. MPC ’17 marks the tenth Mobile Payments Conference that Mobile Marketing & Technology will produce. “Mobilizing Retail is the New Buzz” will be our broad theme for the 2017 Mobile Payments Conference. The conference will feature the industry’s leading experts who will educate attendees about the latest mobile payments and mobile wallet solutions, services, standards and implementation strategies.

Register Here

RETAIL IN THE AGE OF ARTIFICIAL INTELLIGENCE AND BOTS – SEPTEMBER 12, 2017 – CHICAGO, IL

BY: Cardlinx SEP 12, 2017

Source: Sionic Mobile

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COMMERCE AND SHOPPING HAVE THE OPPORTUNITY TO BECOME DRAMATICALLY MORE EFFICIENT AND POWERFUL FOR BOTH CONSUMERS AND RETAILERS.

This conference convenes the leading merchants and technology companies revolutionizing commerce with real time data, artificial intelligence, card-linking and commerce bots. Hear from the leading retailers and technology companies deploying this technology today.

Register Here

MERCHANT ADVISORY GROUP ANNUAL CONFERENCE – SEPTEMBER 27-29, 2017, ORLANDO, FL

BY: Merchant Advisory Group SEP 27-29, 2017

Source: Sionic Mobile

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The Blurred Lines of Connected Commerce

Customer expectations of the shopping experience continue to evolve. The lines are blurring as to where the shopping experience begins and ends. Anymore, the customer expects the shopping experience to be unique to them on terms they choose – whenever they want, wherever they are, and on any personal device convenient for them. Also, payment is more of a supporting role or even acts as a silent partner while convenience, value, loyalty, and promotions truly drive consumer buying behavior. Connected commerce can enable new and innovative retail service models that offer convenience to the customer and new revenue streams for retailers. Emerging players, tools, and technologies in the marketplace are the enablers. Yet, the U.S. seems to be lagging behind other markets to take full advantage of this opportunity. Plan now to attend the MAG 2017 Annual Conference and discover what challenges we must overcome.

Registration is Now Open!

BAI BEACON 17 – OCTOBER 4-5, 2107 – ATLANTA, GA

BY: BAI BEACON 17 OCT 4-5, 2107

Source: Sionic Mobile

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Powering smart decisions through innovation, thought leadership and engagement.

As a financial services leader, you are faced with challenging decisions every day. Decisions that impact your organization, your bottom line, and ultimately the consumers and businesses you serve. BAI exists to give you the confidence to make smart decisions by equipping you with the trusted information, powerful tools and actionable insights you need to propel your business forward.

BAI has reinvented its events, including BAI Retail Delivery and BAI Payments Connect, creating one new immersive experience, BAI Beacon, focused on the most important issues facing financial services leaders.

Register Here

MONEY 20/20 – OCTOBER 22-25, 2017 – ATLANTA, GA

BY: Money20/20 OCT 22-25, 2017

Source: Sionic Mobile

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Money20/20 is the world’s biggest, boldest and best event covering payments and financial services innovation for connected commerce at the intersection of mobile, retail, marketing services, data and technology.

With 11,000+ attendees, including more than 1,700 CEOs & Presidents, from 4,500 companies and 85 countries, expected at our 2017 U.S. event, Money20/20 is critical to realizing the vision of disruptive ways in which consumers and businesses manage, spend and borrow money.

Register Here